Measuring accommodation of visual attention: Titchener's "attention-wave" reconsidered?

Attention Tracking - Measuring the Focus of Attention

As in advertising, online information works best if the users instantly realize the message conveyed. There is no easy to use and valid method for measuring what the viewers actually perceive and which elements are eye-catching. The eye tracking method can measure the physiological movement of the viewers’ eyes but not what information the viewers process, store and recollect consciously. A new...

Measuring and modeling the trajectory of visual spatial attention.

In a novel choice attention-gating paradigm, observers monitor a stream of 3 x 3 letter arrays until a tonal cue directs them to report 1 row. Analyses of the particular arrays from which reported letters are chosen and of the joint probabilities of reporting pairs of letters are used to derive a theory of attention dynamics. An attention window opens 0.15 s following a cue to attend to a locat...

Measuring the Cost of Deploying Top-down Visual Attention

Visual attention

For more than a century, psychologists and physiolo-gists such as William James, Wilhelm Wundt, Johannes M€ uller and Hermann von Helmholtz have proposed that attention plays an important role in perception: it is necessary for effortful visual processing, and may be the ''glue'' that binds simple visual features into an object. In more recent times, many psychologists, including Ulric Neisser,...

Visual attention.

A typical visual scene we encounter in everyday life is complex and filled with a huge amount of perceptual information. The term, 'visual attention' describes a set of mechanisms that limit some processing to a subset of incoming stimuli. Attentional mechanisms shape what we see and what we can act upon. They allow for concurrent selection of some (preferably, relevant) information and inhibit...